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https://cdn.shopify.com/s/files/1/0251/1159/3005/collections/The_holiday_collection.webp?v=1734455230 The Holiday Collection https://maximumbeauties.com/collections/selmas-favorites 2026-04-01T05:38:27-04:00 daily https://maximumbeauties.com/collections/markdown-eligible 2026-05-08T01:24:00-04:00 daily https://maximumbeauties.com/collections/holiday-gifts 2026-04-01T05:38:27-04:00 daily https://cdn.shopify.com/s/files/1/0251/1159/3005/collections/Pop-up-christmas-tree.jpg?v=1766363246 Holiday Gifts https://maximumbeauties.com/collections/merry30-sale 2026-05-08T01:24:00-04:00 daily https://cdn.shopify.com/s/files/1/0251/1159/3005/collections/30_OFF_Sale_on_select_items._Limited_Time._Use_CODE_MERRY30_at_checkout._Website.png?v=1766459186 MERRY30 Sale https://maximumbeauties.com/collections/sitewide-sale-use-code-holly20 2026-05-07T20:00:15-04:00 daily https://cdn.shopify.com/s/files/1/0251/1159/3005/collections/Sale-Announcement-_3.jpg?v=1766712851 SITEWIDE SALE USE CODE: HOLLY20 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